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var addthis_config = {"data_track_clickback":true}; The upcoming 2011 Geneva Salon will probably be the most important motor show in Lancia’s recent history, as the Italian brand is trying to start off its revitalization plan with a push of new models. However, the recently unveiled Flavia and Thema sedans and Grand Voyager MPV didn’t quite catch the public’s eye due to the fact that they’

var addthis_config = {"data_track_clickback":true}; The onslaught of new and updated models from Lancia heading to the Geneva Motor Show continues with the unveiling of the 2011 Delta, which comes with a brand-new grille designed to reflect the partnership with Chrysler and the sharing of vehicles between the two brands, plus new proposals in terms of trim options and engine choices. The

The Chrysler Group is showcasing its new “Imported from Detroit” tagline for the 200 model series with a massive wrap covering almost the entire west side of the company’s 15-story headquarters in Auburn Hills, Michigan. The Detroit automaker's new tagline made its debut in a two-minute advertising spot for the company's latest entry to the mid-size segment on Super Bowl Sunday. “The 2011

The Fiat Group is trying to make the best of its newly found contacts in the U.S. after its partnership with Chrysler LLC as the Italian automaker chose the city of Los Angeles to shoot the promotional photos as well as a new TV spot for its limited edition Lancia Ypsilon 'Collection 2011', which goes on sale in Europe this month. The special edition version of the ageing Ypsilon adds some unique styling touches such as bespoke color options for the body work and cabin trim, plus an upgraded interior with new fabrics and leather surfaces with contrast piping.

The 'Collection 2011' or as it is called in Italy, 'Collezione 2011', will be the last hurrah for the current Ypsilon as Lancia will unveil an all-new model at the forthcoming Geneva Motor Show. The next generation will be the first ever model in the Ypsilon series to be offered with a five-door body style, but more to come on that before the end of the month, so stay tuned on Carscoop.

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The Fiat Group is trying to make the best of its newly found contacts in the U.S. after its partnership with Chrysler LLC as the Italian automaker chose the city of Los Angeles to shoot the promotional photos as well as a new TV spot for its limited edition Lancia Ypsilon 'Collection 2011', which goes on sale in Europe this month. The special edition version of the ageing Ypsilon adds some unique styling touches such as bespoke color options for the body work and cabin trim, plus an upgraded interior with new fabrics and leather surfaces with contrast piping.

The 'Collection 2011' or as it is called in Italy, 'Collezione 2011', will be the last hurrah for the current Ypsilon as Lancia will unveil an all-new model at the forthcoming Geneva Motor Show. The next generation will be the first ever model in the Ypsilon series to be offered with a five-door body style, but more to come on that before the end of the month, so stay tuned on Carscoop.

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